Customer Engagement & Feedback

TOP 10: Best Customer Support Tools in 2025

William Westerlund
July 30, 2025
Read time

We tested 50+ customer support tools to find the 10 that transform support from a cost center into a competitive advantage. Here's what really works in 2025.

2.5x Faster Response Times
87% First Contact Resolution
$4.2M Average Annual Savings

Find Your Perfect Customer Service Tool

Filter by company size, budget, or feature needs

Best Customer Service Tools Comparison

# Tool Rating Starting Price Best For Key Features Action
1
Suptask Slack-native ticketing
★★★★★4.9/5
$7/agent/mo Slack-first teams Slack ticketing, SLAs, JIRA integration, AI summaries
2
Salesforce Service Cloud Enterprise CRM
★★★★★4.8/5
$25/user/mo Large enterprises Einstein AI, omnichannel, deep CRM integration
3
Freshdesk All-in-one helpdesk
★★★★☆4.5/5
$15/user/mo Growing startups Multi-channel, AI assist, workflow automation
4
HubSpot Service Hub CRM-integrated support
★★★★★4.7/5
$20/user/mo SMB with CRM Native CRM, ticketing, knowledge base, reporting
5
Intercom Conversational support
★★★★☆4.6/5
$39/seat/mo SaaS companies Live chat, AI bots, proactive messaging, apps

Calculate Your Support ROI

See how much you could save with the right customer service tool

Your Current Situation

Expected Improvements

Hours Saved Monthly
525
Monthly Savings
$13,125
Annual ROI
$157,500

With the right tool, you could handle 35% more tickets with the same team, while improving customer satisfaction by 25%.

Best Customer Support Tools: Rated

Enterprise Choice
Our pick for: Enterprise Scale

2. Salesforce Service Cloud

★★★★★ 4.8

The platform for enterprise customer service at scale. Deep CRM integration and Einstein AI deliver strong insights.

Starting Price

$25/user

Free Trial

30 days

Best For

500+ users

Key Features

Einstein AI for predictive routing
Omnichannel case management
Deep CRM integration and 360° view
Advanced analytics and dashboards
Field service management
Extensive automation capabilities
Best Value
Our pick for: All in One Helpdesk

3. Freshdesk

★★★★☆ 4.5

A user friendly suite with strong AI, multi channel support, and self service tools, popular with fast growing startups.

Starting Price

$15/user

Free Trial

Free trial available

Best For

Growing startups and SMBs

Key Features

Email, chat, phone and social support
AI assistant with suggested replies
Knowledge base and community forum
SLAs, automations and workflow rules
Parent/child and linked tickets
Marketplace apps and CRM integrations
CRM Pick
Our pick for: CRM Integrated Support

4. HubSpot Service Hub

★★★★★ 4.7

Connects support with a CRM for a full view of every customer interaction and lifecycle stage.

Starting Price

$20/user

Free Trial

Free trial available

Best For

SMBs with CRM motion

Key Features

Native CRM records and timelines
Unified inbox, tickets and live chat
Knowledge base and customer portal
Automation, SLAs and escalation rules
Feedback surveys (NPS/CSAT/CES)
Reporting dashboards and analytics
Conversational Support
Our pick for: Live Chat and Bots

5. Intercom

★★★★☆ 4.6

A conversation first platform for real time engagement via live chat, AI bots, and proactive in product messaging.

Starting Price

$39/seat

Free Trial

Free trial available

Best For

SaaS and product led teams

Key Features

Live chat and proactive messages
AI bots and no code flows
Inbox with assignment and SLAs
Product tours and in app tips
Help center and article suggestions
Extensive app marketplace
Voice and UCaaS
Our pick for: Unified Communications

6. Nextiva

★★★★☆ 4.5

A unified communications platform for teams that rely on voice channels for customer support.

Starting Price

Varies by plan

Free Trial

Demo available

Best For

Voice centric teams

Key Features

Cloud phone, SMS, chat and email
Predictive and skill based routing
IVR, queues and call recording
Advanced call analytics and dashboards
CRM and help desk integrations
Centralized contact management
Budget Pick
Our pick for: Affordable Help Desk

7. Zoho Desk

★★★★☆ 4.5

Affordable and flexible for SMBs, with Zia AI and integrations across the Zoho suite.

Starting Price

Varies by plan

Free Trial

Free trial available

Best For

Budget conscious SMBs

Key Features

Multichannel ticketing and SLAs
Zia AI suggestions and auto tagging
Knowledge base and community forum
Custom workflows, macros and blueprints
Telephony and social integrations
Zoho CRM and suite integrations
Email First
Our pick for: Human Friendly Support

8. Help Scout

★★★★☆ 4.6

Simple, human centric support with an email first workflow. Great for small teams that value clarity and speed.

Starting Price

Varies by plan

Free Trial

Free trial available

Best For

Small teams and nonprofits

Key Features

Shared inbox and collision detection
Docs knowledge base and Beacon widget
Workflows, tags and saved replies
Customer profiles and history
CSAT and satisfaction ratings
Reports and mailbox analytics
Enterprise Workflow
Our pick for: CSM for Enterprises

9. ServiceNow

★★★★★ 4.7

Handles complex, cross departmental service workflows for large enterprises with ITSM and automation.

Starting Price

Custom pricing

Free Trial

Demo available

Best For

Global enterprises

Key Features

Customer Service Management (CSM)
Case and entitlement management
Knowledge, portals and communities
Field service and asset workflows
Integration Hub and low code automation
AI search and virtual agent
Contact Center AI
Our pick for: Omnichannel CCaaS

10. CXone Mpower

★★★★☆ 4.6

An AI powered platform for high volume contact centers, blending voice and digital with analytics and guidance.

Starting Price

Custom pricing

Free Trial

Demo available

Best For

High volume centers

Key Features

Omnichannel routing (voice, chat, social)
Real time agent assist and guidance
Workforce and quality management
Speech and text analytics with sentiment
Bots, IVR and self service
Reporting and performance dashboards

Types of Customer Service Tools

🎫

Help Desk and Ticketing

Organize and track support requests with automated routing, SLAs, and workflow management.

Key features: Ticket routing, SLA management, automation rules, reporting

💬

Live Chat Software

Real time customer engagement with AI chatbots, proactive messaging, and instant support.

Key features: Instant messaging, chatbots, triggers, visitor tracking

📚

Knowledge Base

Self service documentation that reduces ticket volume and empowers customers.

Key features: Search, AI suggestions, analytics, version control

👥

CRM Systems

360° customer view combining support history with sales and marketing data.

Key features: Contact history, journey mapping, segmentation, insights

Frequently Asked Questions

Everything you need to know about customer service tools

What is the best customer service tool for small businesses?

Suptask, Help Scout, Zoho Desk, and HubSpot Service Hub offer great value for small businesses. They include shared inboxes, knowledge bases, and basic automation at reasonable prices. Suptask is a strong choice for Slack heavy teams.

How much do customer service tools typically cost?

Prices range from free plans to over $100 per agent monthly. Most mid market solutions are $15 to $50 per user. Entry tools start around $7 to $15 per agent, while enterprise platforms with advanced AI and customization are typically $50 to $150 per user. Consider total cost including implementation and training.

Can customer service tools integrate with existing CRM systems?

Yes. Most modern platforms offer CRM integrations. Native options exist for Salesforce, HubSpot, and Pipedrive. Many tools provide APIs and webhooks for custom builds. Some platforms like HubSpot Service Hub and Salesforce Service Cloud include built in CRM features.

How long does implementation typically take?

Simple SaaS tools can be live in 1 to 2 days, while enterprise platforms may take 3 to 6 months. Typical timeline: basic setup (1 to 3 days), data migration (1 to 2 weeks), customization (2 to 4 weeks), training (1 to 2 weeks). Slack native tools like Suptask can be operational in minutes.

Do customer service tools really improve satisfaction scores?

Companies using modern tools often see CSAT gains of 15 to 25 percent. Drivers include faster response times, higher first contact resolution, consistent service quality, and personalized support. AI features can boost these metrics further.

Ready to Transform Your Customer Support?

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